Viral marketing encourages individuals to pass on a marketing message
to others, creating the potential for exponential growth in the message's
exposure and influence. Like viruses, such strategies take advantage
of rapid multiplication to explode the message to thousands, to millions.
We work as a partner with our clients and use our proven project management
process to ensure that campaigns are delivered to meet the agreed
expectations.
Our online viral marketing and buzz marketing services for viral video
clips include:
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Planning and consultancy to: |
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• ensure that the viral material is able to
elicit the greatest interest, improving the
chances of it going viral |
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• reveal and create opportunities that can
be used to help generate additional PR
and buzz for the brand and the campaign |
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Online tracking and reporting to monitor
the seeded communication's spread,
making the campaign accountable in order
to prove its impact on brand awareness.
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